About Decor Home

Creating a Better Everyday Life

For the many people around the world

Our Vision

To create a better everyday life for the many people. We do this by offering a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible will be able to afford them.

Decor Home by the Numbers

Our global presence and impact

1943
Founded
Started in Älmhult, Sweden
445+
Stores
Across 60+ countries
200,000+
Co-workers
Around the world
1 Billion
Annual Visitors
In stores and online
9,500+
Products
In our range
€44.6B
Annual Revenue
FY 2023

Our Values

These fundamental beliefs guide our decisions and shape our culture

🤝

Togetherness

We believe in the power of teamwork and collaboration. By working together, we achieve more.

🌍

Caring for People & Planet

We're committed to sustainable practices and taking care of our environment for future generations.

💰

Cost-Consciousness

We're always looking for ways to do things better, simpler, and more affordably without compromising quality.

Simplicity

We believe in straightforward solutions and uncomplicated approaches to everyday challenges.

🔄

Renew & Improve

We constantly challenge ourselves to find new and better ways of doing things.

💡

Different with a Meaning

We dare to be different and question the status quo to create meaningful change.

Our Story

Our Founder's Vision

Decor Home was founded in 1943. The vision was to create a better everyday life for the many people by offering well-designed, functional home furnishing products at prices so low that as many people as possible can afford them.

Democratic Design

Our design philosophy combines form, function, quality, sustainability, and low price. We call it Democratic Design, and it's at the heart of everything we do.

Sustainability Commitment

We're committed to becoming a fully circular and climate positive business by 2030. From renewable materials to energy-efficient stores, we're working to protect our planet.

Recognized Worldwide

Decor Home has been recognized as one of the world's most valuable brands and a leader in sustainable business practices. We're proud of our heritage and excited about our future.

Top 10
Most Valuable Brands
100%
Renewable Energy Goal
#1
Furniture Retailer

Corporate Information

Learn more about our business structure, leadership team, and governance practices

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Business Structure

Foundation-based ownership model ensuring long-term stability and independence

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Leadership Team

Meet the executives guiding our global operations and strategic direction

📊

Governance & Standards

Transparent reporting and adherence to the highest ethical standards

Explore Our Corporate Details

Get in-depth information about our organizational structure, executive leadership, business areas, certifications, and investor relations.

View Corporate Information

Want to Learn More?

Explore our history, meet our teams, or join us in creating a better everyday life